Services

Four services.
One team. All execution.

We don't just advise — we do the work. Every service we offer is something we've done successfully for our own websites first.

Service 01

Editorial Websites

Most content websites are built backwards — pretty design, no SEO architecture, no monetisation plan. We build them the right way from day one.

That means a site structure that Google understands, topic clusters that build authority, fast Core Web Vitals, and a publishing system that doesn't require a developer every time you want to add a category.

We handle everything: domain strategy, WordPress or Hugo setup, theme customisation, speed optimisation, schema markup, internal linking framework, and launch-day SEO hygiene. You get a site that's ready to rank, not just ready to launch.

What's included

  • Niche and keyword research before a single pixel is designed
  • Site architecture and topic cluster planning
  • Custom WordPress or static site build
  • Speed optimisation (Core Web Vitals pass guaranteed)
  • Technical SEO setup: sitemaps, schema, robots.txt, redirects
  • Internal linking framework and content hub structure
  • Monetisation integration (display ads, affiliates, lead gen)
  • Launch-day checklist and post-launch 30-day check-in

Pricing: Project-based. Starts from a discovery call where we scope your needs properly. No one-size-fits-all packages.

Fast
Core Web Vitals pass — every site we build hits green across the board
Day 1
SEO-ready from launch, not retrofitted after the fact
Full
End-to-end delivery — strategy, build, setup, handover
Service 02

Expert SEO

Not the kind of SEO agency that sends you monthly reports full of metrics that don't connect to revenue. We do real SEO — the kind that comes from running our own sites and figuring out what actually moves the needle.

We work with a small number of clients at a time so we can go deep. That means genuine keyword research (not just Ahrefs exports), competitor content gap analysis, link building through editorial relationships, and technical audits that don't just surface problems — they come with a fix list.

What's included

  • Full technical SEO audit with prioritised fix list
  • Keyword research and search intent mapping
  • Competitor content gap analysis
  • 90-day content roadmap with priority scores
  • On-page optimisation for existing content
  • Link building — editorial placements, digital PR
  • Monthly reporting: rankings, traffic, conversions
  • Ongoing strategy calls — no ghosting between reports

Pricing: Retainer-based. We don't do one-off SEO audits — SEO is a long game and we only take on clients serious about it.

Real
Editorial-first strategy — no link farms, no shortcut tactics that'll hurt you later
Deep
Small client list means we actually know your site inside out
Clear
Reporting that shows traffic and revenue impact — not just keyword counts
Service 03

Site Management

You built a blog, or you bought one, and now it's sitting there — not growing, not earning, just existing. That's the most common situation we see. Running a content site properly is a full-time job, and most people can't afford to make it one.

We take over completely. You hand us the login details and we handle everything: regular publishing, content updates, technical maintenance, SEO monitoring, monetisation optimisation, and monthly performance reviews. You stay in the loop, but you're not in the weeds.

What's included

  • Full site access management and security monitoring
  • Regular content publishing to an agreed schedule
  • Existing content refreshes and de-indexing of dead weight
  • Plugin updates, backups, and uptime monitoring
  • Ongoing SEO monitoring and quick-win implementation
  • Monetisation review and optimisation (ads, affiliates)
  • Monthly performance report and strategy call
  • Direct comms — Slack or email, your preference

Pricing: Monthly retainer based on site size and publishing volume. Minimum 3-month engagement.

Hands off
You get monthly reports, we handle everything in between
Full stack
Content, tech, SEO, monetisation — one team, one retainer
Transparent
You always know what we're doing and why
Service 04

Content Creation

Editorial-quality writing at scale. Not AI with a human proofread — actual subject-matter experts writing content they know. We've spent years building networks of specialist writers in gaming, travel, finance, tech, and lifestyle.

Every piece is briefed against a keyword strategy, written to match search intent, optimised on-page, and edited before it goes near a CMS. The result is content that ranks and content that people actually read to the end.

What's included

  • Keyword-led content briefs for every piece
  • Subject-matter expert writers matched to your niche
  • Editorial review and fact-checking before delivery
  • On-page SEO: title, meta, headings, internal links, schema
  • Featured image sourcing or art direction
  • CMS upload and scheduling (optional)
  • Content performance tracking at 30/60/90 days

Pricing: Per-piece or monthly package. Volume discounts apply. No minimum order for first-time clients.

Expert
Specialist writers for your niche — not generalists pretending
Brief-led
Every piece starts with keyword research and intent mapping
Tracked
We monitor ranking performance and flag pieces for refresh

Not sure which service you need?

Tell us where you're at. We'll figure out the right starting point together.

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